E-tail sector to create 1.45 million jobs by 2021: Report

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New Delhi, December 5
E-tail and allied ecosystem is expected to create direct employment for around 1.45 million workforces by 2021, with 55 per cent contribution of logistics and warehousing sector, a report revealed. Leading online marketplace Snapdeal in association with KPMG conducted the study and examined the macro-impact of the e-tail industry and the associated ecosystem.
Besides, the sector is expected to add 0.4 million high-skilled jobs by 2021 and around 70 per cent of the online sellers expected to come from smaller towns by 2018-19, the report revealed.
Speaking at the release of the report, Kunal Bahl, Co-founder and CEO, Snapdeal said, “Through this report, we aim to highlight how the industry is generating direct and indirect jobs in core and associated industries, creating entrepreneurship opportunities in the deepest pockets of India and how it is influencing the socio-economic fabric of the country for a more balanced development.” At Snapdeal, “We are working towards building the most reliable and frictionless digital commerce ecosystem in the country and we recognize the deep-seated role of our talent pool, our sellers and other associated partners in achieving this,” he added. The study also found 20 per cent of total online sellers today are women. Richard Rekhy, CEO, KPMG India said, “This report highlights how this impact can be increased multi-fold by facilitating an ecosystem of growth for the industry ? developing a skilled workforce, promoting entrepreneurship, improving physical infrastructure, facilitating participation of SMEs and MSMEs, defining clear regulatory frameworks, and providing easier access to funds to name a few areas which require attention.” With innovation and mobile e-commerce leading the way, this industry also looks to propel growth and generate abundant demand for IT/ITeS professionals in the years to come, he added.
The findings also said that the government initiatives like Make in India, Digital India, Start-Up India, Skill India will fuel growth and generate further employment for e-commerce.

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