Tata Trusts, Google India partners with MobiKwik for Digital India

New Delhi, January 4
Aiming to transform the lives of over 200 million with digital literacy in India, Tata Trusts and Google India expands the ‘Internet Saathi’ programme by enabling the cashless transactions through MobiKwik, with an aim to drive digital economy in rural parts of India. Speaking about the collaboration, Raman Kalyanakrishnan, Project Director, Tata Trusts said, ”As part of the Digital India initiative and Tata Trusts’ overall digital strategy, our aim is to drive empowerment with a focus on digital innovation, to create revenue opportunity for the communities at a larger level with sustainable impact.”
”Enabling digital wallet is a big step towards ensuring that the community benefits from services with great amount of saving in time and cost. ”Tata Trusts sees digital livelihoods as an opportunity that is truly path breaking and in line with the ethos of ‘Lead, not follow’,” he added.
Tata Trusts and Google India launched the Internet Saathi programme with an objective to reduce gender barrier for access to the internet and its benefits.
Launched in July 2015, Internet Saathi programme is now live in 10 states, reaching out to over 26,000 villages. Close to 12,00,000 women have benefited from the programme by getting trained on digital and internet literacy. Speaking on the partnership, Upasana Taku, Co-founder of MobiKwik said, ”Demonetisation has encouraged millions of Indians in rural villages to adopt the new way of wallet payments. However, most of them do not possess a smartphone and can’t download & operate an app by themselves. Internet Saathis shall help resolve this issue at the grassroot level, which is the need of the hour. ”We are thankful to Tata Trusts and Google India for extending their support to our vision of making mobile wallet payments ubiquitous,” Ms Taku added.

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